A Bed Bug-Free Hotel? Say No More!
If you own a hotel, you can do almost everything right—have new and updated fixtures, a great pool, and wonderful dining options—and still get it all wrong by failing to prevent bed bugs, a source of worry and real problems for many travelers.
The High Cost of Bed Bugs to Hotel Owners
The Orkin Pest Control company recently surveyed hotel owners and operators to gauge the detrimental business effects of bed bug infestations, , and the results were pretty shocking. The study showed that hotels on average face seven incidences of bed bugs every five years. Each outbreak results in about 50 lost room nights, and when you factor in related litigation from affected travelers, hotel owners suffer losses approaching $23,000 per incident, adding up to more than $160,000 over a five-year period.
While these figures are certainly daunting, they fail to quantify the ongoing reputational risk to hotels, as those who suffer from bed bugs after a short stay often take to social media and review sites like Yelp to express their displeasure. Bad reviews can crush any public-serving business, especially those involved in pest situations.
While it’s possible to remedy an infestation by spending hundreds or even thousands of dollars in pest control services, the best strategy is to prevent outbreaks of bed bugs in the first place. Even better, there’s a strategy that prevents bed bug infestations, as well as those by dust mites—which thrive in warmer, more humid environments, such as those where we sleep—and a host of other allergens like pollens and grasses.
A Strategy to Prevent Bed Bug Infestations (and Dust Mites, Too)
That strategy is using encasements—made from either high-performance fabrics or all-natural cotton. For a relatively small, one-time investment, hotel owners and operators can rest easy and more importantly, so can their guests, about the possibility of bed bug or dust mite infestations. High-performance encasements—you can get them for pillows, the entire mattress, and even comforters—are made from fabrics with tiny pores, even more microscopic in size than their would-be bug intruders. Encasements take a two-pronged approach to allergen prevention.
First, these encasements serve as a barrier, and when bed bugs and dust mites fail to penetrate the bedding, they can’t proliferate. And while those pores are too small for bugs of any size to penetrate, they are large enough to fulfill the second strategy, which is wicking away our perspiration and body heat, thus cooling and dehumidifying our bedding. This dynamic creates a way less favorable environment for bed bugs and dust mites to survive and thrive.
From a durability standpoint, it’s already known that premium encasements made from high-performance fabrics will last the entire life of the beds they protect. From a maintenance perspective, hotels simply need to integrate washing allergy bedding in hot water (at temperatures exceeding 130 degrees Fahrenheit) on a weekly basis, as they wash sheets, pillow cases, and comforters daily.
A One-time Investment to Protect Your Guests and Preserve Your Reputation
At a cost of about $200-300 per bed, depending on size, hoteliers can offer lifetime protection for all hotel bedding from bed bugs and other allergens, creating an allergy-free zone, for a specific floor or an entire facility. Instead of an infestation lurking around the corner, you can confidently market your hotel as a place that takes allergies and pest control seriously.
Contact us today to create a customized program to protect the bedding in your hotel.